Views: 9 Author: Site Editor Publish Time: 2025-08-15 Origin: Site
In the first half of 2025, the entire Marketing Center team embraced the spirit of “sprinting from the start,” delivering an impressive mid-year performance report while laying a solid foundation for the full realization of the Marketing Center’s 4.0 strategic transformation and upgrade.
From July 28 to August 1, 2025, under the theme “Fambition Iron Army, Unstoppable”, the Marketing Center successfully held the 2025 Mid-Year Business Summary Meeting and Strategic Empowerment Bootcamp in a hybrid online-offline format, with General Manager Susan attending the entire event. Over five days of in-depth review and systematic training, all marketing warriors united around a shared vision through strategic decoding and enhanced their operational capabilities through professional refinement. The meeting laid out the strategic roadmap for the Marketing Center’s comprehensive upgrade toward Manufacturing & Service 4.0, officially sounding the clarion call for digital transformation and service system reinvention—injecting strong momentum into Fambition’s high-quality development.
1. Performance Focus:
Commanders of the eight major battle zones presented their reports one by one. Through digital analysis, they conducted a comprehensive review of mid-year achievements, deeply analyzed target completion rates, pinpointed challenges with precision, and set critical battle objectives for the second half of the year. Strategic intent was cascaded down to every frontline team, operational maps were refined to each order acquisition battle, and performance metrics were anchored to every key action point.
2. Strategic Deployment:
In the leadership empowerment session, General Manager Susan provided strategic feedback for each battle zone, highly recognizing the explosive growth of global orders in the first half of the year under the “Iron Triangle Winning Mechanism.” She outlined the focus for the second half, emphasizing the need to build and strengthen customer trust through the dual engines of technology-driven development and service assurance.
3. Strategic Synergy:
The Product Support Department is building a full life-cycle technical empowerment platform to strengthen technical assurance; the Commercial Department is optimizing operational efficiency through business process reengineering and digital applications; the Marketing Department is deepening brand penetration and enhancing brand value.
At the opening of the training, General Manager Susan personally delivered a mobilization speech, igniting the fighting spirit:“In the leap to the 4.0 era, learning is combat power! I hope all warriors will embrace an open mind to absorb new knowledge, deeply integrate mining field practices with intelligent technology, temper professional skills with iron discipline, and pursue continuous improvement with craftsmanship spirit—achieving a dual leap in personal and corporate value on the road to globalization!”
The training focused on three key themes: Technical Foundation, Global Operations, and Intelligent Breakthrough. A strategic lecturer team composed of experts from various departments delivered a tiered empowerment curriculum matrix.
At the conclusion of the meeting, General Manager Susan delivered a high-level closing summary and presented awards to outstanding individuals and exceptional teams. She stressed that past achievements are merely historical coordinates, and the future demands continuous perseverance. Facing the critical battles of second-half strategic offensives and the leap toward 4.0 transformation, all members of the Fambition Iron Army must: Always preserve the spirit of the Iron Army; Uphold professional core competencies; Deepen dual-engine drive; Forge core competitiveness; Stay firmly focused on global victory!
Where the Iron Army advances, mountains and seas yield!
An elite force reaches every corner!
— FAMBITION®: Bringing the light of intelligence to every mine!
English
